Senior Officer Name and Position during the Period of this Registration

John Wiltshire, President & Chief Executive Officer

Organization Contact Information

Canadian Marketing Association

Description of Activities

The CMA is the voice of the marketing profession in Canada. We serve more than 400 corporate, not-for-profit, public and post-secondary members of all sizes. Our community includes brands, creative, media, and PR agencies, research firms, management consulting firms, technology companies and other suppliers to the marketing community. We support activities related to thought-leadership, professional development, consumer protection, and commercial success. We act as the primary advocate for marketing with governments, regulators and other stakeholders. Our Chartered Marketer (CM) designation ensures that marketing professionals are highly qualified and up to date with best practices. We champion self-regulatory standards, including a mandatory Code of Ethics and Standards of Practice.

Gifts or benefits provided by the organization

Contributors to the Lobbying Activity

No person or organization contributed over $1000CDN, within the preceding 12 months, toward the lobbying activity on behalf of the organization that has a direct interest in the outcome of the lobbying activity.

Government Funding in the Last 12 Months

Coalition Members Information

Canadian Marketing Association is not a coalition member.

Affiliates with a Direct Interest in the Outcome

Canadian Marketing Association does not have any affiliates that could have a direct interest in the outcome of the lobbying activities

Other Persons or Organizations with Direct Interests

The activities of Canadian Marketing Association are not controlled or directed by another person or organization with a direct interest in the outcome of this undertaking.